The importance of social media to SME marketing – how it was used at the Baggers Original childrenswear brand

Copley, Paul, McLean, A. and Siddle, A. (2013) The importance of social media to SME marketing – how it was used at the Baggers Original childrenswear brand. In: ISBE 2013 Conference - Enterprising Matters, 12 - 13 November 2013, Cardiff, UK.

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Official URL: http://www.isbe.org.uk/ISBE-2013-Conference-Enterp...
Item Type: Conference or Workshop Item (Paper)
Subjects: N100 Business studies
N500 Marketing
Department: Faculties > Business and Law > Newcastle Business School > Business and Management
Depositing User: Becky Skoyles
Date Deposited: 17 Dec 2013 15:29
Last Modified: 10 Aug 2015 10:56
URI: http://nrl.northumbria.ac.uk/id/eprint/14841

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