Guidelines for developing trust in health websites

Sillence, Elizabeth, Briggs, Pamela, Fishwick, Lesley and Harris, Peter (2005) Guidelines for developing trust in health websites. In: 14th International World Wide Web Conference, WWW2005. ACM, New York, pp. 1026-1027. ISBN 1-59593-051-5

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Official URL: http://dx.doi.org/10.1145/1062745.1062851

Abstract

How do people decide which health websites to trust and which to reject? Thirteen participants all diagnosed with hypertension were invited to search for information and advice relating to hypertension. Participants took part in a four-week study engaging in both free and directed web searches. A content analysis of the group discussions revealed support for a staged model of trust in which mistrust or rejection of websites is based on design factors and trust or selection of websites is based on content factors such as source credibility and personalization. A number of guidelines for developing trust in health websites are proposed.

Item Type: Book Section
Uncontrolled Keywords: Computer mediated communication, credibility, health, internet, social identity, trust
Subjects: B900 Others in Subjects allied to Medicine
C800 Psychology
Department: Faculties > Health and Life Sciences > Psychology
Faculties > Health and Life Sciences > Nursing, Midwifery and Health
Depositing User: Becky Skoyles
Date Deposited: 29 Jan 2015 15:47
Last Modified: 24 Oct 2017 11:48
URI: http://nrl.northumbria.ac.uk/id/eprint/20081

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