Assessing patient experience and patient preference when designing web support for smoking cessation

Sillence, Elizabeth, Harris, Peter and Briggs, Pamela (2015) Assessing patient experience and patient preference when designing web support for smoking cessation. In: Proceedings of the 5th International Conference on Digital Health 2015 - DH '15. Association for Computing Machinery, New York, pp. 25-26. ISBN 9781450334921

[img] PDF (Conference paper)
Digital_health_final.pdf - Published Version
Restricted to Repository staff only

Download (238kB) | Request a copy
Official URL: http://dx.doi.org/10.1145/2750511.2750516

Abstract

Patients will often resist campaigns to promote healthier behavior but the digital health revolution allows the creation of a much more nuanced set of health messages that can be tailored to the patient or end user. In this study we explore the effects of patient preference on message acceptance and also explore what happens when messages are framed in terms of patient experience. Smokers (n=113) viewed a quitting website in which material was expressed either as a factsheet or as patient experience (PEx) and where the material was either matched or unmatched to their own preferred quitting methods. Across a range of measures, we found strong evidence that preference matching was effective in motivating smokers to engage with the material and we found modest support for the role of PEx in reducing message resistance.

Item Type: Book Section
Subjects: B900 Others in Subjects allied to Medicine
G400 Computer Science
Department: Faculties > Health and Life Sciences > Psychology
Depositing User: Ay Okpokam
Date Deposited: 16 Jun 2015 11:14
Last Modified: 01 Nov 2017 19:55
URI: http://nrl.northumbria.ac.uk/id/eprint/22938

Actions (login required)

View Item View Item

Downloads

Downloads per month over past year

View more statistics


Policies: NRL Policies | NRL University Deposit Policy | NRL Deposit Licence