Microbrewing and entrepreneurship: The origins, development and integration of real ale breweries in the UK

Danson, Mike, Galloway, Laura, Cabras, Ignazio and Beatty, Tina (2015) Microbrewing and entrepreneurship: The origins, development and integration of real ale breweries in the UK. The International Journal of Entrepreneurship and Innovation, 16 (2). pp. 135-144. ISSN 1465-7503

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Official URL: http://dx.doi.org/10.5367/ijei.2015.0183

Abstract

This paper reports on an exploratory two-stage study of microbreweries in the UK. The first stage comprises an analysis of data from the Small Independent Breweries Association to offer an aggregate picture of the sector. The second stage reports on a qualitative study of the experiences of 14 microbreweries. The findings from the fieldwork show that the UK microbrewing sector is growing, that competitiveness within the brewing establishment is based on artisan manufacture, provenance and diversity rather than price, and that the sector is contestable but operates as a competitive fringe within the greater industry. The study illustrates that microbreweries can contribute to local economies and that, because of the innovation, diversity and growth in the sector, entrepreneurship is in evidence. While saturation seems a threat, the evidence presented here suggests that UK microbrewing is a healthy sector, with the prospect of ongoing growth and contribution.

Item Type: Article
Uncontrolled Keywords: Entrepreneurs, microbreweries, motivations and attitudes, niche markets and branding
Subjects: N100 Business studies
Department: Faculties > Business and Law > Newcastle Business School > Business and Management
Depositing User: Becky Skoyles
Date Deposited: 22 Jun 2015 09:04
Last Modified: 03 Nov 2016 15:02
URI: http://nrl.northumbria.ac.uk/id/eprint/23038

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