The role of figurative language use in representation of tourism services: a pragmatic approach

Djafarova, Elmira (2016) The role of figurative language use in representation of tourism services: a pragmatic approach. In: Academy of Marketing Conference 2016 : Radical Marketing, 4th - 7th July 2016, Newcastle upon Tyne.

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Item Type: Conference or Workshop Item (Paper)
Subjects: N100 Business studies
Department: Faculties > Business and Law > Newcastle Business School > Business and Management
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Depositing User: Ay Okpokam
Date Deposited: 06 Dec 2016 11:22
Last Modified: 06 Dec 2016 12:41
URI: http://nrl.northumbria.ac.uk/id/eprint/28813

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