Do counterfeits only affect brands that are heavily counterfeited? New insights

Bian, Xuemei (2018) Do counterfeits only affect brands that are heavily counterfeited? New insights. The Brand Protection Professional, 3 (2). pp. 20-22.

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Item Type: Article
Subjects: N500 Marketing
Department: Faculties > Business and Law > Newcastle Business School
Depositing User: Becky Skoyles
Date Deposited: 23 Jul 2018 10:53
Last Modified: 19 Nov 2019 09:46
URI: http://nrl.northumbria.ac.uk/id/eprint/35082

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