Language in tourism advertising: the contribution of figures of speech to the representation of tourism

Djafarova, Elmira and Waring, Teresa (2009) Language in tourism advertising: the contribution of figures of speech to the representation of tourism. In: 8th European Conference on Research Methodology for Business and Management Studies, 22-23 June 2009, Valletta, Malta.

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Official URL: http://www.academic-conferences.org/ecrm/ecrm2009/...
Item Type: Conference or Workshop Item (Paper)
Subjects: N500 Marketing
N800 Tourism, Transport and Travel
Department: Faculties > Business and Law > Newcastle Business School > Business and Management
Depositing User: Helen Pattison
Date Deposited: 06 Sep 2012 14:38
Last Modified: 10 Aug 2015 11:06
URI: http://nrl.northumbria.ac.uk/id/eprint/8676

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