Cross-cultural consumer research: a review and critique

Woodruffe-Burton, Helen and Hashim, Haslinda (2010) Cross-cultural consumer research: a review and critique. In: Academy of Marketing Conference, 6-8 July 2010, Coventry, UK.

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Item Type: Conference or Workshop Item (Paper)
Subjects: N500 Marketing
Department: Faculties > Business and Law > Newcastle Business School > Business and Management
Depositing User: Helen Pattison
Date Deposited: 05 Oct 2012 15:15
Last Modified: 10 Aug 2015 11:05
URI: http://nrl.northumbria.ac.uk/id/eprint/9471

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