Seeking country of origin information as an indicator of social status to make egoistical purchase decisions

Khan, Hina and Rodrigo, Padmali (2011) Seeking country of origin information as an indicator of social status to make egoistical purchase decisions. In: Academy of Marketing Science 40th Anniversary Conference, 24-27 May 2011, Florida, Miami, USA.

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Official URL: http://www.ams-web.org/cde.cfm?event=312367
Item Type: Conference or Workshop Item (Paper)
Subjects: N500 Marketing
N900 Others in Business and Administrative studies
Department: Faculties > Business and Law > Newcastle Business School > Business and Management
Depositing User: Helen Pattison
Date Deposited: 10 Oct 2012 10:55
Last Modified: 10 Aug 2015 11:01
URI: http://nrl.northumbria.ac.uk/id/eprint/9530

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