Valencia, Aldo and Pearce, Alison (2019) Notes on Designer Entrepreneurs and "The Geppetto Effect". Design Management Review, 30 (2). pp. 16-21. ISSN 1948-7169
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AAM_Valencia Hernandez&Pearce_2019_DMR_Notes on Designer Entrepreneurs.pdf - Accepted Version Download (613kB) | Preview |
Official URL: https://doi.org/10.1111/drev.12176
Abstract
The skills and talents of a design professional are not necesarily the skills and talenmts that will help them succeed with a startup business. Many "entrepreneur designers" could do with some help from professionals who can help them see the "big picture".
| Item Type: | Article |
|---|---|
| Subjects: | N100 Business studies W200 Design studies |
| Department: | Faculties > Arts, Design and Social Sciences > Design Faculties > Business and Law > Newcastle Business School |
| Depositing User: | Becky Skoyles |
| Date Deposited: | 11 Jun 2019 14:51 |
| Last Modified: | 31 Jul 2021 11:46 |
| URI: | http://nrl.northumbria.ac.uk/id/eprint/39651 |
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