Subjective well-being, mobile social media and the enjoyment of tourism experience: a broaden-and-build perspective

Chen, Ye, Lin, Zhibin, Filieri, Raffaele and Liu, Ran (2021) Subjective well-being, mobile social media and the enjoyment of tourism experience: a broaden-and-build perspective. Asia Pacific Journal of Tourism Research, 26 (10). pp. 1070-1080. ISSN 1094-1665

Preview

Text Subjective well being mobile social media and the enjoyment of tourism experience a broaden and build perspective.pdf - Published Version Available under License Creative Commons Attribution Non-commercial No Derivatives 4.0. Download (1MB) | Preview

Abstract

Drawing on the broaden-and-build theory of positive emotions, this study treats tourist pre-existing subjective well-being as an antecedent to the use of mobile social media (MSM) for sharing tourism experiences. The study further examines how the sharing influences tourism experience. Data were collected from a sample of 1084 consumers who have experience of using MSM for sharing tourism experiences. The results show that subjective well-being has a positive effect on sharing tourism experience on MSM, which further leads to the enjoyment of the digitalized tourism experience. The study provides important implications for tourism research and practice.

Actions (login required)

View Item

Downloads