Items where Author is "Chu, Junhong"
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Article
Yan, Wei, Xiong, Yu, Chu, Junhong, Li, Gendao and Xiong, Zhongkai (2018) Clicks versus Bricks: the role of durability in marketing channel strategy of durable goods manufacturers. European Journal of Operational Research, 265 (3). pp. 909-918. ISSN 0377-2217
