Items where Author is "Fulford, Heather"

Up a level
Export as [feed] RSS
Group by: Item Type | No Grouping
Number of items: 5.

Article

Fulford, Heather, Rafiq, Mohammed and Lu, Xiaoming (2013) Building customer loyalty in online retailing: the role of relationship quality. Journal of Marketing Management, 29 (3-4). pp. 494-517. ISSN 0267-257X

Rafiq, Mohammed, Lu, Xiaoming and Fulford, Heather (2011) Measuring Internet retail service quality using E-S-QUAL. Journal of Marketing Management, 28 (9-10). pp. 1-15. ISSN 0267-257X

Conference or Workshop Item

Rafiq, Mohammed, Fulford, Heather and Lu, Xiaoming (2012) Building loyalty in e-tailing: the role of perceived relationship investment and relationship quality. In: EMAC 2012: European Marketing Academy 41st Annual Conference, 22-25 May 2012, Lisbon, Portugal.

Rafiq, Mohammed, Fulford, Heather, Lu, Xiaoming and Ellis-Chadwick, Fiona (2008) An assessment of the validity and dimensionality of E-S-QUAL as a measure of internet retail service quality. In: Australian and New Zealand Marketing Academy (ANZMAC), 1-3 December 2008, Sydney, Australia.

Rafiq, Mohammed, Fulford, Heather, Lu, Xiaoming and Ellis-Chadwick, Fiona (2008) Measuring internet retail service quality using E-S-QUAL. In: 37th EMAC Annual Conference 2008, 27-30 May 2008, Brighton, UK.

This list was generated on Sun Jan 26 12:16:48 2020 UTC.