Items where Author is "Thwaites, Des"
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Chadwick, Simon, Liu, Ran and Thwaites, Des (2014) Ambush Marketing and the Football World Cup. In: Managing the Football World Cup. Palgrave Macmillan, London, pp. 63-81. ISBN 978-1-349-47670-1
Liu, Ran and Thwaites, Des (2014) Ambush Marketing. In: Strategies in Sports Marketing. IGI Global, pp. 187-202. ISBN 9781466659940
