Lassalle, Paul and Scott, Jonathan (2018) Breaking-out? A reconceptualisation of the business development process through diversification: the case of Polish new migrant entrepreneurs in Glasgow. Journal of Ethnic and Migration Studies, 44 (15). pp. 2524-2543. ISSN 1369-183X
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Abstract
This paper examines the business development process of 20 Polish new migrant entrepreneurs in Glasgow, Scotland. Based on a qualitative analysis of their business development activities – including how they broadened their market and product or services offerings – it unveils the incremental nature of this process as a route to break out from the saturated, hypercompetitive ethnic niche market. We, therefore, contribute to debates on breakout strategies to new markets and networks, and on barriers to new migrant entrepreneurs’ growth by reconceptualising new migrant entrepreneurs’ business development process. To achieve this aim, we propose a novel diversification process theoretical framework to analyse their business development process and specific activities.
Item Type: | Article |
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Uncontrolled Keywords: | New migrant entrepreneurs, ethnic market, breakout strategies, diversification process, polish migrants in the UK |
Subjects: | L700 Human and Social Geography N100 Business studies |
Department: | Faculties > Business and Law > Newcastle Business School |
Depositing User: | Paul Burns |
Date Deposited: | 21 Jun 2018 15:48 |
Last Modified: | 31 Jul 2021 21:51 |
URI: | http://nrl.northumbria.ac.uk/id/eprint/34643 |
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