Do employees’ generational cohorts influence corporate venturing? A multilevel analysis

Guerrero, Maribel, Amorós, José Ernesto and Urbano, David (2021) Do employees’ generational cohorts influence corporate venturing? A multilevel analysis. Small Business Economics, 57 (1). pp. 47-74. ISSN 0921-898X

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Abstract

Organizations are facing an interesting phenomenon in the composition of theirworkforce: the concurrence of multiple age generations that demand suitablestrategies regarding work design, job satisfaction, and incentives. Ongoingentrepreneurship and strategic management debates require a betterunderstanding of the relationship between workplace generational cohorts’configurations and organizational performance. We propose a conceptual modelfor understanding how a diversified workforce influences some determinants(i.e., employees’ human capital and attitudes, organizational climate, andenvironmental conditions) of entrepreneurial organizations’ outcomes (i.e.,corporate venturing). Our framework offers insights into corporate venturingdeterminants for three generational cohorts: Baby Boomers, Generation X, andGeneration Y. Using a sample of 20,256 employees across 28 countries, ourfindings lend support to the positive effect of individual and organizationaldeterminants on corporate venturing, as well as how these effects are reinforcedper generational cohort. Specifically, our results show that younger generations(millennials) have more propensity to be involved in corporate venturingactivities. This study also contributes to thought-provoking implications forentrepreneurial organizational leaders who manage employees from differentgenerations.

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