A complex systems model for transformative supply chains in emerging markets

Yeoman, Ruth and Mueller Santos, Milena (2019) A complex systems model for transformative supply chains in emerging markets. International Journal of Emerging Markets, 15 (1). pp. 50-69. ISSN 1746-8809

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Official URL: https://doi.org/10.1108/IJOEM-02-2017-0044


Purpose: Corporations operating global value chains must grapple with a multiplicity of ethical and practical considerations, most notably when value chains extend to emerging markets. Such contexts involve interactions with diverse stakeholders who possess the ability to impact supply chain performance, but who also bring conflicting needs, values and interests. The purpose of this paper is to outline a transformative model of supply chain fairness, arguing that adopting plural fairness principles and practices generates a higher fairness equilibrium which includes all affected stakeholders in the production of fairness outcomes, with consequent positive organizational and system level impacts. Design/methodology/approach: Through a philosophically informed overview of the literature on organizational fairness, the paper applies fairness to the management of supplier relations to identify the institutional features of ethically sustainable supply chains. The proposed conceptual model uses a complex adaptive systems approach (CADs), supplemented by describing the contribution of fairness norms and practices. Findings: This paper argues that a transformative approach to supply chain fairness can suggest new structures for interaction between firms, stakeholders, mediating institutions and governments. Originality/value: Emerging market supply chains are facing significant changes. Adopting a complex adaptive systems perspective upon stakeholder relationships, this paper offers insights from the theoretical literature on fairness, and proposes a normative model of supply chain fairness which accounts for both the normative and empirical aspects of relational complexity.

Item Type: Article
Uncontrolled Keywords: Emerging markets; fairness; complexity; fairness; governance; institutions; stakeholders; supply chains; values
Subjects: N100 Business studies
Department: Faculties > Business and Law > Newcastle Business School
Depositing User: John Coen
Date Deposited: 08 Jun 2020 09:39
Last Modified: 31 Jul 2021 11:19
URI: http://nrl.northumbria.ac.uk/id/eprint/43362

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