A Socio-cultural Perspective to BIM Adoption: A Case Study in South Africa

Knobel, Marlise, Ahmed, Vian, Saboor, Sara, Gledson, Barry and Kassem, Mohamad (2021) A Socio-cultural Perspective to BIM Adoption: A Case Study in South Africa. In: Collaboration and Integration in Construction, Engineering, Management and Technology: Proceedings of the 11th International Conference on Construction in the 21st Century, London 2019. Advances in Science, Technology and Innovation . Springer, Cham, pp. 405-412. ISBN 9783030484644, 9783030484651

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Abstract

The implementation of BIM in construction organisations requires various strategic and change management processes. The effect of organisational culture, manifested through external survival issues, internal integration issues and underlying assumptions, on BIM adoption are absent in the literature. This paper aims to illustrate that a focus on these three level of cultural manifestation within AEC organisations could lead to improved analysis of BIM adoption. An architectural organisation based in South Africa is used as a case study. A mixed method of data collection was adopted to analyse BIM’s manifestation in an architectural organisation’s culture. Interviews were conducted with key members in the organisation, and survey data of 29 respondents was used to triangulate and develop consensus about the underlying assumptions relating to BIM. The results showed how each of the three levels of cultural manifestation is influencing BIM adoption. In particular, the findings revealed that leaders’ perceptions greatly impact the adoption of BIM through the three levels of the organisational culture.

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