Hampson, Peter and Daryanto, Anto (2011) Judging compound events: the influence of framing and processing fluency. In: Proceedings of the Academy of Marketing Conference 2011: Marketing Field Forever. Academy of Marketing, Liverpool, UK. ISBN 978-0956112234
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Official URL: http://www.academyofmarketing.org/conference-2011/...
Item Type: | Book Section |
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Additional Information: | Hosted by University of Liverpool Management School. |
Subjects: | N900 Others in Business and Administrative studies |
Department: | Faculties > Business and Law > Newcastle Business School |
Related URLs: | |
Depositing User: | Helen Pattison |
Date Deposited: | 10 Sep 2012 10:10 |
Last Modified: | 19 Nov 2019 09:52 |
URI: | http://nrl.northumbria.ac.uk/id/eprint/8735 |
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