The role of the caddie's manager in the internal service encounters in Chinese golf clubs

Yang, Hua and Coates, Nigel (2008) The role of the caddie's manager in the internal service encounters in Chinese golf clubs. In: Academy of Marketing Annual Conference 2008: Reflective Marketing in a Material World, 7-10 July 2008, Robert Gordon University, Aberdeen.

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Official URL: http://www2.rgu.ac.uk/am2008/
Item Type: Conference or Workshop Item (Paper)
Subjects: N800 Tourism, Transport and Travel
N900 Others in Business and Administrative studies
T100 Chinese studies
Department: Faculties > Business and Law > Newcastle Business School
Depositing User: Helen Pattison
Date Deposited: 05 Oct 2012 11:16
Last Modified: 19 Nov 2019 09:54
URI: http://nrl.northumbria.ac.uk/id/eprint/9454

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