Items where Author is "Brown, David"

Article

Dey, Bidit L., Nasef, Youssef Tarek, Brown, David, Samuel, Lalnunpuia, Singh, Pallavi and Apostolidis, Chrysostomos (2023) (Im)migrants’ appropriation of culture: Reciprocal influence of personal and work contexts. Journal of World Business, 58 (2). p. 101417. ISSN 1090-9516

Brown, David, Apostolidis, Chrysostomos, Singh, Pallavi, Dey, Bidit L. and Chelekis, Jessica (2022) Exploring multi-stakeholder value co-creation as an entrepreneurial approach to survival and sustainability: The case of Pennine Pubs. The International Journal of Entrepreneurship and Innovation. p. 146575032211451. ISSN 1465-7503 (In Press)

Singh, Pallavi, Brown, David, Chelekis, Jessica, Apostolidis, Chrysostomos and Dey, Bidit L. (2022) Sustainability in the beer and pub industry during the covid-19 period: an emerging new normal. Journal of Business Research, 141. pp. 656-672. ISSN 0148-2963

Apostolidis, Chrysostomos, Brown, David, Wijetunga, Dinuka and Kathriarachchi, Eranjana (2021) Sustainable value co-creation at the Bottom of the Pyramid: using mobile applications to reduce food waste and improve food security. Journal of Marketing Management, 37 (9-10). pp. 856-886. ISSN 0267-257X

Brown, David, Wilson, Sharon and Mordue, Tom (2020) Using Hike-Along Ethnographies to Explore Women's Leisure Experiences of Munro Bagging. Leisure Studies, 39 (5). pp. 736-750. ISSN 0261-4367

Brown, David, Lal Dey, Bidit, Wappling, Anders and Woodruffe-Burton, Helen (2019) Internal Demarketing in the U.K. Civil Service since the 2007-2009 Financial Crisis. Strategic Change, 28 (5). pp. 355-368. ISSN 1086-1718

Book Section

Brown, David and Wilson, Sharon (2021) Climbing the virtual mountain: A netnography of the sharing and collecting behaviours of online Munro-bagging. In: Emerging Transformations in Tourism and Hospitality. Taylor & Francis, London, pp. 170-186. ISBN 9780367616625, 9781003105930

Brown, David and Wilson, Sharon (2021) Tacit hierarchising in online communities of hillwalkers. In: Tourism dynamics: new perspectives and changing directions. Goodfellow Publishers Ltd, Oxford, pp. 76-93. ISBN 9781911635932, 9781911635949

Brown, David (2020) Internal Demarketing amongst organisations emerging from financial crises. In: Financial crises: types, causes and consequences. Economic Issues, Problems and Perspectives . Nova Science Publishers, Hauppauge, NY. ISBN 9781536185164, 9781536186307

Brown, David, Charity, Ian and Robson, Andrew (2019) Hitting the Ground Running: Group Simulations within Business School Cohorts. In: Pathways to Professionalism: Supporting HE students on the way to ‘work-readiness’- A multi-disciplinary collection aimed at enhancing learning gain and avoiding pitfalls in the field of employability. Springer, Cham, pp. 389-413. ISBN 9783030263416, 9783030263423

Brown, David, Woodruffe-Burton, Helen and Dey, Bidit (2014) Do transactions speak louder than words? The role of workplace interpersonal transactions in relationship marketing effectiveness. In: Academy of Marketing: Marketing Dimensions: People, places and spaces. Academy of Marketing.

Conference or Workshop Item

Brown, David, Robson, Andrew and Charity, Ian (2017) Business simulation effectiveness on postgraduate group learning: identifying cross-cultural student perspectives. In: HEA Annual Conference: Generation TEF: Teaching in the spotlight, 4-6 July 2017, Manchester.

Brown, David, Charity, Ian and Robson, Andrew (2017) Internationalising summative assessment through simulations: Chinese and South East Asian student perspectives. In: 6th International Assessment in Higher Education Conference, 28-29 June 2017, Manchester.

Brown, David, Wappling, Anders and Woodruffe-Burton, Helen (2017) Bringing it all back home: transferring dyadic perspectives from classic marketing channel theory into an internal marketing context. In: European Marketing Academy 46th Annual Conference, 23-26 May 2017, Groningen.

Brown, David, Wappling, Anders and Woodruffe-Burton, Helen (2016) Selective Internal Demarketing in Today’s UK Public Sector: “Getting Rid of the Undesirables"? In: The 30th British Academy of Management Conference : Thriving in turbulent times, 6th - 8th September 2016, Newcastle upon Tyne.

Brown, David, Wappling, Anders and Woodruffe-Burton, Helen (2016) Radical Marketing Case Study: An Emerging Taxonomy of Internal Demarketing in a UK Public Sector Organisation. In: The 49th Academy of Marketing Conference, 5th -7th July 2016, Newcastle upon Tyne.

Brown, David, Charity, Ian and Robson, Andrew (2016) Multicultural HE student perspectives of factors in international marketing simulation efficacy. In: The 49th Academy of Marketing Conference, 5th -7th July 2016, Newcastle upon Tyne.

Brown, David, Woodruffe-Burton, Helen and Wappling, Anders (2015) Invisible Forces: Towards a reconceptualisation of internal marketing through its dyadic interactions. In: The 48th Academy of Marketing Conference, 7-9 July 2015, Limerick.

Brown, David, Woodruffe-Burton, Helen and Lal Dey, Bidit (2013) Effects of channel conflict upon managers and salespersons within the UK automotive industry’s manufacturer-dealer dyad. In: Academy of Marketing Conference 2013: Marketing Relevance, 8th - 11th July 2013, Cardiff, UK.

Thesis

Brown, David (2017) Reconceptualising Internal Marketing: A Multistakeholder Perspective. Doctoral thesis, Northumbria University.