Items where Author is "Wesson, Dave"
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Article
McLeay, Fraser and Wesson, Dave (2014) Chinese versus UK marketing students' perceptions of peer feedback and peer assessment. The International Journal of Management Education, 12 (2). pp. 142-150. ISSN 1472-8117
Wesson, Dave (2009) Suggestibility as an operant factor in advertising effects, cognitive defences and the issue of consumer sovereignty. Journal of Customer Behaviour, 8 (4). pp. 347-359. ISSN 1475-3928
Dyer-Smith, Martyn and Wesson, Dave (1997) Resource allocation efficiency as an indicator of boredom, work performance and absence. Ergonomics, 40 (5). pp. 515-521. ISSN 0014-0139
Wesson, Dave (1995) The interactive effects of rules on teaching timetable flexibility and resource utilization. Higher Education, 30 (3). pp. 305-312. ISSN 0018-1560
Book Section
McLeay, Fraser, Wesson, Dave, Holland, Jacqueline and Underhill, Jane (2011) International versus domestic student's perceptions of peer feedback and assessment at a UK university. In: Proceedings of the Academy of Marketing Conference 2011: Marketing Fields Forever. Academy of Marketing, Liverpool, UK. ISBN 978-0956112234
McLeay, Fraser, Pandit, Ameet and Wesson, Dave (2010) Marketing,branding and information communication technology support needs for SMEs in the third sector. In: ISBE 2010 Conference Proceedings. Institute for Small Business and Entrepreneurship, London, UK. ISBN 978-1900862219
