Items where Author is "Yang, Hua"
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Article
Hajirasouliha, Farzaneh, Yang, Hua, Wu, Qiang and Zabiegaj, Dominika (2021) Can optical fiber compete with profile analysis tensiometry in critical micelle concentration measurement? Zeitschrift für Physikalische Chemie, 235 (12). pp. 1767-1775. ISSN 0942-9352
Yang, Hua and Coates, Nigel (2010) Internal marketing: service quality in leisure services. Marketing Intelligence & Planning, 28 (6). pp. 754-769. ISSN 0263-4503
Conference or Workshop Item
Hajirasouliha, Farzaneh, Yang, Hua, Wu, Qiang and Zabiegaj, Dominika (2021) Optical Fiber: A Potential Method for Critical Micelle Concentration Measurement. In: Droplets 2021 : 5th International Conference on Droplets, 16-18 Aug 2021, Darmstadt, Germany. (In Press)
Yang, Hua and Coates, Nigel (2008) The role of the caddie's manager in the internal service encounters in Chinese golf clubs. In: Academy of Marketing Annual Conference 2008: Reflective Marketing in a Material World, 7-10 July 2008, Robert Gordon University, Aberdeen.
Yang, Hua and Coates, Nigel (2008) Internal service encounters in Chinese golf clubs: internal customer perspective. In: 2008 Global Marketing Conference, 20-23 March 2008, Shanghai, China.
Thesis
Yang, Hua (2009) An internal marketing study of service encounters between managers and caddies in the Chinese golf industry. Doctoral thesis, Northumbria University.