Items where Author is "Schaarschmidt, Mario"
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Article
Schaarschmidt, Mario and Dose, David B. (2023) Customer engagement in idea contests: Emotional and behavioral consequences of idea rejection. Psychology & Marketing, 40 (5). pp. 888-909. ISSN 0742-6046
Walsh, Gianfranco, Shiu, Edward, Schaarschmidt, Mario and Hassan, Louise M. (2022) Digital presence in service recovery: The interactive effect of customer salutations and employee photographs in email signatures. Psychology & Marketing, 39 (12). pp. 2361-2383. ISSN 0742-6046