Karalis, Vassilis and Vlachos, Ilias (2004) Supplier-retailer collaboration in food networks: a typology and examination of moderating factors. In: 6th Conference on Chain and Network Management, 27-28 May 2004, Ede, The Netherlands.
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Abstract
The aim of this study is to examine Supplier-Retailer Collaboration (SRC) in food networks. Based on an extensive literature on the structural characteristics of trade collaborations, we develop a three dimensional construct of SRC which includes trade marketing, supply chain coordination, and relationship quality. We surveyed a large sample of Greek food retailers and their supplier and found that all three variables are positively related to collaboration efficiency. The findings were verified by a qualitative follow-up study. The differences between retailers and suppliers regarding collaboration factors are also discussed.
| Item Type: | Conference or Workshop Item (Paper) |
|---|---|
| Subjects: | N100 Business studies N200 Management studies |
| Department: | Faculties > Business and Law > Newcastle Business School |
| Depositing User: | Ilias Vlachos |
| Date Deposited: | 01 Jul 2013 11:27 |
| Last Modified: | 17 Dec 2023 15:47 |
| URI: | https://nrl.northumbria.ac.uk/id/eprint/12914 |
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