Copley, Paul, McLean, A. and Siddle, A. (2013) The importance of social media to SME marketing – how it was used at the Baggers Original childrenswear brand. In: ISBE 2013 Conference - Enterprising Matters, 12 - 13 November 2013, Cardiff, UK.
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Official URL: http://www.isbe.org.uk/ISBE-2013-Conference-Enterp...
Item Type: | Conference or Workshop Item (Paper) |
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Subjects: | N100 Business studies N500 Marketing |
Department: | Faculties > Business and Law > Newcastle Business School |
Depositing User: | Becky Skoyles |
Date Deposited: | 17 Dec 2013 15:29 |
Last Modified: | 19 Nov 2019 09:51 |
URI: | http://nrl.northumbria.ac.uk/id/eprint/14841 |
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