Dey, Bidit, Newman, David and Prendergast, Renee (2010) Ethnographic approach to user-centred evaluation of telecentres. International Journal of Innovation in the Digital Economy, 1 (3). pp. 22-39. ISSN 1947-8305
Full text not available from this repository. (Request a copy)Abstract
Telecentres are considered to be an important means for providing disadvantaged communities with access to Information and Communication Technology (ICT) enabled services. However, there is a limited understanding of how targeted beneficiaries perceive the roles of these telecentres. Using an ethnographic approach, this paper examines the services offered by two telecentres in Bangladesh. An intervention was initiated that enabled groups of farmers to use mobile ‘phones to access services. Based on farmers’ experiences and opinions the authors develop a framework which explicates the dynamic nature of use and appropriation of ICT services.
Item Type: | Article |
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Subjects: | N500 Marketing |
Department: | Faculties > Business and Law > Newcastle Business School |
Depositing User: | Helen Pattison |
Date Deposited: | 24 May 2012 15:53 |
Last Modified: | 19 Nov 2019 09:53 |
URI: | http://nrl.northumbria.ac.uk/id/eprint/7422 |
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