Khan, Hina (2009) Does a desire to gain social status effect consumers' purchasing decision more than products' country of origin? In: APMC 2009: 3rd Asia Pacific Management Conference, 9-11 December 2009, Kuching, Malaysia.
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Official URL: http://www.feb.unimas.my/apmc2009/
| Item Type: | Conference or Workshop Item (Paper) |
|---|---|
| Subjects: | N500 Marketing N900 Others in Business and Administrative studies |
| Department: | Faculties > Business and Law > Newcastle Business School |
| Depositing User: | Helen Pattison |
| Date Deposited: | 10 Oct 2012 11:29 |
| Last Modified: | 19 Nov 2019 09:53 |
| URI: | http://nrl.northumbria.ac.uk/id/eprint/9534 |
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