Parents' perceptions on the influence that children's purchase requests and packaging have on Nigerian children's consumption of unhealthy food

McLeay, Fraser and Olunuga, Omosalewa (2010) Parents' perceptions on the influence that children's purchase requests and packaging have on Nigerian children's consumption of unhealthy food. In: Academy of Marketing Conference 2010, 6-8 July 2010, Coventry, UK.

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Official URL: http://www.academyofmarketing.org/conference_2010/...
Item Type: Conference or Workshop Item (Paper)
Subjects: D600 Food and Beverage studies
N500 Marketing
Department: Faculties > Business and Law > Newcastle Business School > Business and Management
Depositing User: Helen Pattison
Date Deposited: 09 Oct 2012 09:20
Last Modified: 10 Aug 2015 11:03
URI: http://nrl.northumbria.ac.uk/id/eprint/9518

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