Ren, Chen, Woodruffe-Burton, Helen and Wappling, Anders (2015) Building employer brand image to attract job seekers in China: the role of organisational identity and reputation. In: The 48th Academy of Marketing Conference, 7-9 July 2015, Limerick.
Full text not available from this repository.
Official URL: http://programme.exordo.com/am2015/delegates/prese...
Item Type: | Conference or Workshop Item (Paper) |
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Subjects: | N500 Marketing N600 Human Resource Management |
Department: | Faculties > Business and Law > Newcastle Business School |
Depositing User: | Anders Wappling |
Date Deposited: | 23 Oct 2015 12:56 |
Last Modified: | 19 Nov 2019 09:49 |
URI: | http://nrl.northumbria.ac.uk/id/eprint/24099 |
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