Li, Honglei and Lai, Min Mei (2011) Demographic differences and internet banking acceptance. MIS Review, 16 (2). pp. 55-92. ISSN 1018-1393
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Abstract
This research contributes to additional understanding of TAM’s validity in Internet banking acceptance. Although some user profile variables have been examined in technology acceptance research, there has been little research investigating the new roles of these profile variables in the dynamic technology environment. The objective of this study is to profile adopters of Internet banking system and evaluate the impacts of these profiles on technology acceptance. We are interested in exploring how sex, age and IT competency influence Internet banking system use.
TAM was applied to guide the evaluation of Internet banking acceptance behaviors.
| Item Type: | Article |
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| Subjects: | G500 Information Systems N100 Business studies N500 Marketing |
| Department: | Faculties > Engineering and Environment > Mathematics, Physics and Electrical Engineering |
| Depositing User: | Honglei Li |
| Date Deposited: | 02 May 2012 10:58 |
| Last Modified: | 17 Dec 2023 13:18 |
| URI: | https://nrl.northumbria.ac.uk/id/eprint/6749 |
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